Internet/Blog · Marketing

Can social media predict the fate of films at the box-office ?

This morning I picked up an article from my twitter timeline. Google Says It Can Predict Which Films Will Be Huge Box-Office Hits In a study called "Quantifying Movie Magic with Google Search," Google says searches for movie trailers a month prior to a film release help predict opening weekend sales. Read more: http://www.businessinsider.com/google-study-can-predict-success-of-movies-2013-6#ixzz2VnfzR6Nn Not sure… Continue reading Can social media predict the fate of films at the box-office ?

Workplace

Interview Feature: CIO East Africa

Last month I had the opportunity to discuss and share my thoughts about the growing digital opportunities in the Sub-Sahara Africa region with Dennis Mbuvi of CIO East Africa. Here is the interview as featured in the April issue. CIO East Africa - April 2013 Interview from Kapil Bhatia

Internet/Blog · Technology

Monday Mumble: TV viewing should get more social

Often, there are thoughts, ideas or just sparks which are either already produced somewhere in the world or are yet to be done. Monday Mumble is an attempt to share that blurb and collect an opinion. Internet has taken over our lives to a good extent. And one of it's victims was supposed to be… Continue reading Monday Mumble: TV viewing should get more social

Advertising · Workplace

Client Servicing – Learn these skills and do better

Client Servicing. Often a thankless job. At times the road with a dead-end. The cause of burn-out and makes many jump from the agency to the client side. Like many others I started my advertising career as a client servicing executive. I think its one of the most exciting jobs where you get to know… Continue reading Client Servicing – Learn these skills and do better