Kapil's Korner

Everybody is on it. Everybody loves it. But not everyone can manage it. As much as we all love Facebook, I think at times it can be annoying to see holiday photos where 100 are of animals and trees with just 2 where your friend is also seen. Or those Farmville and Mafia War updates [...]

Have you seen that VISA ad where this man is seen dancing in various locations across the world? It’s to promote their foreign exchange card. Can’t see video, click here to watch the VISA tvc. Now, the real story. The man you see in there is not just any model they picked and travelled across [...]

Just read Dell’s Hearing Test at ADWEEK. It’s a good article which describes Dell’s efforts to manage their online reputation. I thought there were a couple of learning’s to understand how social media will be a challenge for the complete organisation and NOT JUST the branding team. Running a company blog is more than just [...]