Entertainment

Film Review: Bajirao Mastani

Two big releases on the weekend - Dilwale & Bajirao Mastani. With limited work load, I was determined to catch at least one of them before it was too late. Good sense prevailed and the love story of a warrior was picked. As a staple diet, Sanjay Leela Bhansali offers you his magnum opus creation.… Continue reading Film Review: Bajirao Mastani

Internet/Blog · Marketing

Can social media predict the fate of films at the box-office ?

This morning I picked up an article from my twitter timeline. Google Says It Can Predict Which Films Will Be Huge Box-Office Hits In a study called "Quantifying Movie Magic with Google Search," Google says searches for movie trailers a month prior to a film release help predict opening weekend sales. Read more:¬†http://www.businessinsider.com/google-study-can-predict-success-of-movies-2013-6#ixzz2VnfzR6Nn Not sure… Continue reading Can social media predict the fate of films at the box-office ?