Branding

Khatron Ke Khiladi – Ambient at Churchgate Station

This morning I saw the ambient work done for the new series of Khatron Ke Khiladi on Colors hosted by Priyanka Chopra. Surprisingly it doesn't have a mention of the channel's name but instead a logo of Garnier Men. I really feel the message could have been done much better than this. It reminded me… Continue reading Khatron Ke Khiladi – Ambient at Churchgate Station

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Reliance Mutual Fund’s huge locker

Last week I noticed this huge locker at Churchgate station. It's an advertising prop for Reliance Mutual Fund. It says "Unlock your money's potential". I think it was interesting but didn't seem to like the execution a lot - could have been produced better I felt. But I must say it's big and should have… Continue reading Reliance Mutual Fund’s huge locker