The last few weeks have been such a delight to see the bunch of Diwali Ads of TV. No, I am not talking about the happy families sharing gifts, the oh-so-good husband giving jewellery to his wife or the kids getting a larger TV for their room. This Diwali there seems to be a consensus,… Continue reading Make this a Happy Diwali for everyone
The creatives make the great work. But the suits make the creatives make the great work. - Dave Trott
Client Servicing. Often a thankless job. At times the road with a dead-end. The cause of burn-out and makes many jump from the agency to the client side. Like many others I started my advertising career as a client servicing executive. I think its one of the most exciting jobs where you get to know… Continue reading Client Servicing – Learn these skills and do better
The Cannes Lions International Advertising Festival 2010 is currently underway in the scenic Cannes, France. Earlier in the week the awards for Press & Outdoor were announced. If you're interested in seeing the award winning work, see AdsoftheWorld archives. But what I am going to share is some of the work which caught my attention… Continue reading Picks from Cannes Lions 2010
Saw this ad a while back. And although the creative team has taken the license to exaggerate the product benefit I am not sure if it really fits into our country yet so perfectly. Visa Debit Card from Campaign India on Vimeo. Can we hope that India will become a cash-less society? A major technology… Continue reading Can India be a cashless society?
When I first read about the War of Words happening between the airlines, I thought the Go Air hoarding was a pure photoshop job. But then it seems agencyfaqs proved it was there on the spot, although I didn't get a chance to check it myself. Adding fun to the war I got this forward… Continue reading New players in the airline war
The latest on Goafest 2007 is that we might be not going. It seems the organisers AAAI are having difficulty putting in all the over-subscribed 800 under-30 seats. Of course the senior management is wrestling it out with AAAI, so let's wait and watch. Final update: I will NOT be attending Goafest, instead I will… Continue reading Update on Goafest
Could you agree more? Thanks Sandeep.
This morning Shalini at work forwarded this amazing cartoon strip. Anybody who has been into a creative agency and faced a client can relate to atleast one type of client in there. Enjoy! image courtesy: skydeckcartoons.com
I read this post and I thought to myself. This media has not been really used effectively so far. Will be very interesting, indeed. I am sure the low-priced airlines would love to make some money off this media. Have you seen anything like this? Does anyone know of any kind of restriction or limitations… Continue reading Interesting Media