Advertising · Technology

Getting too geeky, are we?

Last week I noticed two interesting posts at Adverblog. One common communication directed towards probably a new set of consumers: technosexuals. I think till sometime back only those into hardcore programming or gaming were called “computer geeks”. And typically computer and other related stuff was being marketed at them but now I guess lifestyle and other products are realizing that anybody can be a sucker for technology so here are two ways of talking to them.

CK “what are you in 2” missing piece

Get a (Third) Life (this one is my personal favourite)

Are you spending too much time online? Get off, there is a world called “offline” too.