Kapil’s Korner

This is a real fundo ad for Motorola’s new music phone called Motorokr. It features their brand ambassador for India - Mr. Abhishek Bachchan. And if I am not mistaken the ad also features well-known ad film-maker Prasoon Pandey. (Notice the director who tells AB to get some rest). Anyways, you enjoy the ad.
[youtube]http://www.youtube.com/watch?v=FwFpYvL6954[/youtube]
Update: Read [...]

[Read more →]

The latest on Goafest 2007 is that we might be not going. It seems the organisers AAAI are having difficulty putting in all the over-subscribed 800 under-30 seats.
Of course the senior management is wrestling it out with AAAI, so let’s wait and watch.
Final update: I will NOT be attending Goafest, instead I will be spending [...]

[Read more →]

Could you agree more?

Thanks Sandeep.

[Read more →]

I will be attending the Goafest 2007 happening in South Goa between 20th April and 21st April. I think this is going to be a good chance to meet up all my blog friends from the advertising circle I have been interacting with all this time. So if you are going to be there, leave [...]

[Read more →]

This is a very nice TVC which a colleague at work forwarded to me. It’s done by DDB London for Volkswagen’s Phaeton car. I loved the thought and also the execution. Enjoy!

[Read more →]

Madhukar Kamath, managing director and CEO, Mudra Group chats with Prajjal Saha and Devina Joshi of agencyfaqs! about Mudra’s growth as an agency, the creative leadership at Mudra, MMS’ growing contribution to the Mudra Group, and DDB’s global philosophies. Here.

As an employee of Mudra it was nice to observe some keypoints made by the CEO, [...]

[Read more →]

I recently started reading Russell Davies‘ blog. This article in particular caught my attention and I started thinking. Uniforms in agencies would be so very boring. I have always admired the ad guys for their funky ward-robe. And at times formal but yet so very clutter breaking. When you look at the creative lot they [...]

[Read more →]

During festivals corporates and brands make great efforts to release ads which make a good connect with the audience and at the same time bringing out a product feature. During this Holi, I picked out this ad by Videocon which caught my attention. It’s a well thought idea and beautifully executed. Brings out the wishes [...]

[Read more →]

Radio channels in India have been on the rise and they are bound to only increase in numbers. If media reports are to be believed it will be as good an explosion as seen in the TV space. Numerous channels, lots of programming, lots of songs playing. But unlike TV, radio I believe does not [...]

[Read more →]

Saw this in the latest issue of TIME. Touched my heart.

1.4 million children around the world
can only see their mother through their hands.
Seeing is sometimes the warmest sense of them all.
Support Orbis, and join the battle against children’s blindness.
Together, we can open up their world.

[Read more →]