Kapil’s Korner

Have you seen that VISA ad where this man is seen dancing in various locations across the world? It’s to promote their foreign exchange card.

Can’t see video, click here to watch the VISA tvc.
Now, the real story. The man you see in there is not just any model they picked and travelled across [...]

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Happened to see these two tvcs in the past few days and I thought they had a strong similarity. Sports was the theme and the fact that they both try and talk about the fusion of music from non-conventional instruments.
See if for yourself – Sony Ericsson W350i and Samsung F480. Let me know what [...]

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A few months back mudra produced a corporate TVC for India’s largest insurance company – LIC (Life Insurance Corporation of India). I was a key member of the team which worked on conceptualizing and finally producing this 60 second spot. But unfortunately I could not be a part of the shoot which happened over 10 [...]

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This is a real fundo ad for Motorola’s new music phone called Motorokr. It features their brand ambassador for India – Mr. Abhishek Bachchan. And if I am not mistaken the ad also features well-known ad film-maker Prasoon Pandey. (Notice the director who tells AB to get some rest). Anyways, you enjoy the ad.
[youtube]http://www.youtube.com/watch?v=FwFpYvL6954[/youtube]
Update: Read [...]

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