Kapil’s Korner

Simple happenings in the interesting thing called LIFE.

Can India be a cashless society?

July 29th, 2009 · 1 Comment

Saw this ad a while back. And although the creative team has taken the license to exaggerate the product benefit I am not sure if it really fits into our country yet so perfectly.

Visa Debit Card from Campaign India on Vimeo.
Can we hope that India will become a cash-less society? A major technology boost is [...]

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Tags: Advertising

T20 World Cup – aane de Before & After

June 17th, 2009 · No Comments

The Indian team got thrown out of the T20 world cup after a miserable performance. Here is a snapshot of the before and after sentiment of the people supporting the team.
BEFORE

AFTER

So who’s going to the airport to welcome the team?
Cartoon courtesy: Mid-Day

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IPL ad on SET MAX – is it a copy?

April 16th, 2008 · 2 Comments

Indian Premier League – the new cricket format to hit India has been the talk of the town lately. SET MAX, the official broadcaster for the matches released a nice tvc earlier last month. After a little chat with the creative lot in office, they all seem to appreciate the piece of work and think [...]

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Tags: Advertising