Kapil’s Korner

Last evening I was chatting up with a colleague when she shared something interesting she read a few days back.
Author Luke Sullivan in the last chapter of his book Hey, Whipple, Squeeze This: A Guide to Creating Great Ads says that we all must work hard but we must not sacrifice important social events in [...]

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Early morning this news was not something pleasant to start the day with.
MUMBAI: Services on the Western Railway were disrupted for an hour on Thursday evening after an agitated mob blocked the tracks at Goregaon. They were upset at the death of a three-year-old girl who was knocked down by a local train [...]

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Nirav posted 10 questions that got me thinking and I thought it would be nice to share my thoughts and get you guys thinking too.
1. How much money you spend per month?
All my expenses go into my black diary so I have a good track of my money.
2. How long you spend talking to your [...]

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This ad is today’s edition of Bombay Times. Although I have always loved Femina’s - The Woman of Substance branding, this one left me a little baffled today. Will appreciate if the women out there can throw some light on what she intends to say.

She loves her mother in law, which means she is married. [...]

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Sometime back my mom noticed this little thing grow in one of the plant we have at home. We couldn’t figure out what it is and also don’t know whether it’s a wild plant or something you can eat. Apparently later our servant clarified that you can eat that little seed like thing found [...]

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Last night I watched Chak De! India. Although you know early on that being a Hindi movie, the Indian team HAS to win - its the journey which really keeps you hooked. GO WATCH THIS ONE! I think Nirav took some excellent learnings from the movie and I think one of the big learning which [...]

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Nitika and I are planning to take our second honeymoon next month. So currently we are busy evaluating locations, hotels, attractions and other details of places we would like to visit. Things are exciting and every night post-dinner we get online, surf, bookmark and make notes or action things – IT’S FUN and is keeping [...]

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If I am in the mood I usually try to catch up with the day’s happenings on the news between 9pm and 10pm. Last night I was amazed to see yet another piece of crap making it to the headlines and having two experts LIVE on the show to share their opinion on the same [...]

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If you live in one of the major cities of India, you’ll know that most office-goers have a tough time commuting between office and home. Either you get squeezed in public transport or the pain of driving through the traffic wants you to leave the car home and hop into a cab. But here is [...]

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Last few days have been very hectic at work. One product launch and a huge conference to be organised - lots to do. But after putting in so much hard work a particular thought has been running in my mind since last evening.
“Don’t tell me how good I am, tell me where I am not.”

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