Kapil's Korner

Saw this ad a while back. And although the creative team has taken the license to exaggerate the product benefit I am not sure if it really fits into our country yet so perfectly. Visa Debit Card from Campaign India on Vimeo. Can we hope that India will become a cash-less society? A major technology [...]

On 12th July I completed five years of blogging. It’s been a fabulous experience and I thank all my readers for the support you give me to continue sharing my thoughts and experiences.  A good time to dig in and see some of the best happenings at Kapil’s Korner. I think one of the most [...]

Let me show you a piece of work done by a very young talented bunch of people who work with me at mudra. Art Director: Ninad Gharat, Binal Parikh Copywriter: Aditya Iyengar Photographar: Amol Jadhav Illustrator: Shankar Chavan This is an ad to promote the famous exchange offers which Big Bazaar announces very often. What’s [...]

Got a bit nostalgic seeing the rain tipper-tapper on the roof. This season reminds me of the start of a new year in school. Back from our summer holidays, excited we fight the laziness and manage to attend the first day of school. Only to be disappointed that our the friend is no longer in [...]

Yesterday I read that the Sony Walkman completed 30 years. Got digging into my cupboard to search for the model which my dad had purchased around that time. Dad says he bought this walkman in April 1979 from Dubai, and supposedly this was the first model to hit the market there. So it’s a proud [...]