Kapil's Korner | Monthly Archive | July
Archive | July, 2008

Wish your loved one "all out"

28 Jul

Pratap Bose, Mudra’s recently appointed CEO wished his wife in the most unique and loud way you could imagine. He selected to use his domain – the outdoor medium to wish his wife Seema a very happy birthday. Read the full article at agencyfaqs. He further goes to add that this could be done by [...]

Marketing via lunch boxes

21 Jul

A little innovative piece of marketing. Baggage tag kind of thing attached to executive lunch boxes delivered to office areas. This is my office colleague’s dabba (lunch box) which gets delivered by the Mumbai Tiffin Service.  The tag promotes “Jai Shri Krishna” serial from the new TV channel colors (viacom18) which launches today.

Poison could have been a little sweeter

10 Jul

On Tuesday I went partying with cousins to Poison. It was a pre-wedding celebration for my cousin and her fiance. It was a great bonding time before sister leaves for her new world. I wish them both lots of luck and God bless them. Poison is one of the posh discotheques in Bandra supposedly run [...]

Attitude is always part gratitude

1 Jul

It’s not been a very good day today. Lots of rain, water-logging in Mumbai and the city has been crawling. Very little work resulted in a slow day which is something I don’t like in office at the start of the week. An email forward from a friend helped end the day on a better [...]